FIEF – GASTRONOMIC BENTO
Bringing the Michelin-star experience home. FIEF (Fait Ici En France) is a restaurant committed to 100% French ingredients. The challenge was to design a takeout experience that reflects this philosophy: zero plastic, locally sourced materials, and high-end aesthetics.
We developed a modular "Bento" system made entirely of recycled cardboard, transforming a simple delivery into a culinary ritual.
Catégorie
OBJECTS
Client
Année
2020
STRUCTURAL PACKAGING
Form follows food. We engineered a glue-free, folded cardboard structure designed to protect the integrity of the dishes. The system is modular: stackable inserts keep textures separate and temperatures stable. It’s not just a box; it’s a micro-architecture for food logistics.
BRAND NARRATIVE & DIGITAL
The unboxing is part of the story. The visual identity features a custom fresco celebrating French terroir and craftsmanship. To complete the immersion, we designed a digital companion (App/QR) that guides the tasting experience, bridging the gap between the chef’s kitchen and the client’s living room.
